Everything you nurture grows!
Hofland Flower Group in Maasdijk is a leading nursery and marketing organisation for both high-quality freesias and freesia brands and concepts. The nursery is organised in such a way that quantity combined with top quality can be guaranteed throughout the year, while maintaining respect and passion for people and nature.
Brands
In addition to the regular year-round assortment, Hofland Flower Group grows its in-house brand Freesia Finest and it is the exclusive partner of Decorum. Through these brands, Hofland Flower Group meets the demands of the corporate market and consumers of highly attractive concepts involving freesias.
Media
Hofland Flower Group is a market leader that offers high-quality freesias, brands and concepts. That is why Hofland Flower Group is also frequently mentioned in the media. In addition, we always keep a close tab on goings-on in the world of freesias and what relevance this has for the consumer and everyone involved in the business chain.
Assortment
The Hofland Flower Group is a modern company that produces kalanchoe cut flowers and freesias all year round on 49,000 m2. As a result, it can offer a wide range in the most important colours. We grow different varieties at different times of the year. We believe our product must be harvested by colour, stage 2-3.
Sustainability
The Hofland Flower Group is actively involved in ecological and social impact. In 2025, they want to be a ‘greenhouse without gas’. Partly for this reason, heat pumps and geothermal heat are used. We are also looking at how the plants can ensure maximum absorption of CO2. Hofland Flower Group’s labour policy also includes various aspects that ensure maximum employment practices.